Primary Research Focus
Product-Service Design and Development, Customer Choice Modeling,
Marketing/Operations Interrelated Issues, Supplier Selection
Strategies Quality and Process ImprovementDr. Rohit Verma is an
associate professor of service operations management at the School
of Hotel Administration. Prior to his current appointment, he was
the George Eccles Professor of Management, David Eccles School of
Business at the University of Utah. He has also taught MBA and
executive development classes at DePaul University, Chicago, IL,
University of Sydney, Australia, Norwegian School of Logistics,
Norway, Helsinki School of Economics, Finland, and Indian School of
Business, India. His research interests include new product/service
design, quality management and process improvement, supplier
selection srategies, and operations/marketing interrelated issues.
He has published over 40 articles in prestigious business journals
such as California Management Review, the Cornell Hotel and
Restaurant Administration Quarterly, Decision Sciences, Journal of
Operations Management, Journal of Product Innovation Management,
Journal of Service Research, MIT Sloan Management Review, Production
and Operations Management, and other journals. His research has been
sponsored by the Hospitality Sales Association International (HSMAI),
United States Forest Service, Marketing Science Institute, and
various corporations such as CSFB, First Chicago, NCR Knowledge Lab,
General Growth Properties, Siemens, Mead Johnson, Kimberley Clarks,
Hammerson and others. Verma has received several teaching and
research awards including the "Skinner Award For Early Career
Research Accomplishments" from the Production and Operations
Management Society; "Sprit of Inquiry Award" the highest honor for
scholarly activities within DePaul University; “Teaching Innovation
Award” DePaul University; and “Doctoral faculty Teaching Award”
University of Utah. He serves as the associate editor of Journal of
Operations Management, and Decision Sciences; senior editor of
Production and Operations Management; and editorial board member of
Journal of Service Research, and the Cornell Hotel and Restaurant
Administration Quarterly. He also served as guest editor for four
issues of the Journal of Operations Management on topics related to
effective management of service businesses. Academic Degrees
Ph.D., University of Utah
M.S., University of Utah
B.Tech., Indian Institute of Technology
Industry Involvement
Product/service design and process improvement projects sponsored by
a number of corporations and not-for-profit/government organizations
including Siemens, General Growth Properties, Hospitality Sales and
Marketing Association International (HSMAI), United States Forest
Service and others. |